APPLE: UP NEXT, 2018-2022, 4-10 minutes

Apple Music's Up Next series spotlights emerging artists shaping today’s music scene. Each episode offers an intimate look at a rising talent through interviews, live performances, and behind-the-scenes access—tracing their creative journey, exploring childhood, family, fears and influences, ultimately leading to the release of their freshman album. Crafted to blend story telling with music video, we created a fast pace style that captures each artist in their home town and their own light. Shot on iPhone (for better or worse).

Directed by Taylor Cohen

Produced by Happy Place